A's to your Q's

Can’t I just figure this out myself? . . .

Possibly. But you’d be wasting hundreds of hours trying to master your copywriting on your own. In the meantime, your marketing efforts are being diluted by your so-so web copy.
Or, you can spend 90mins with me & get some pro help to get the results you want in a fraction of the time. Because the words you use will make or break your ability to persuade people to buy from you & get your work into the hands of the people who need it most. It’s powerful stuff.

How much will we be able to cover in one session?. . .

That depends on the quality of your draft & how clear you are about your dream client. Progress happens much faster when you’re clear on who you’re trying to attract.
If you’ve re-written your entire site to suit your dream client & just want a professional touch to make sure it’s spot-on, then we can probably cover 6 pages in 90 minutes. It’s been done before.
But if you’re not very confident about what you’ve written & feel like it’ll need a lot of help to transform it into something publishable, then I’d estimate that we can cover 1-2 pages in 90 minutes. That's the norm.

How will we conduct our sessions? . . .

We’ll meet on Skype & work out of a Google Doc so that we can both see the changes we make to your web copy in real time. Plus, it means that we can work together even if we live on opposite sides of the world.

What do I need to have ready for our call?. . .

Two things:

  1. You need to have your draft ready in an editable Google Doc. It’s important that it’s editable, so that I can make edits with you during our call.
  2. You’ll also need to complete the Mindful Business Review questions that will be emailed to you after you book a session.

Will you help me write my draft?. . .

No. You’ll write the draft and I’ll help you polish it to perfection, so that it’s ready to publish on your website.

What if I’m not very good at writing my own draft web copy?. . .

That’s totally fine. Your draft will be completely transformed when we work together. The final version will look nothing like your first draft.
The purpose of your draft is to see your natural writing voice, what message you’re trying to convey to your clients and where we need to improve. Your draft does not need to be flawless (but the quality of it does influence how much we can cover during one session).

Can we work in Microsoft Word instead of Google Docs?. . .

No. The reason we use Google Docs is because it lets us both write & collaborate on the same document at once. You can see exactly what I type, as I’m typing it. And vice versa. Plus, Google Docs is free.
If you're new to Google Docs, you'll need to use your Google account to create your copy in a document.
But once we’re done, it’s really easy for you to copy & paste our work into a Word document. It’s practically child proof.

How do I know that I’ll like my new brand messaging & web copy?. . .

Because you’ll be there, co-creating it with me. Your input is a big part of the writing process.

How soon can I book a 90 minute session?. . .

I have 1-2 appointments available each week, depending on availability. Fortunately, when you click the button to make a booking, you get to pick a time and make sure there's availability that suits you before you pay.