111 words on loving your audience (for profit)

A brief manifesto for difference makers & creative entrepreneurs

Your website is NOT about you.

Your website is about your customers & making them feel seen, heard & understood, so that they’ll jump at the chance to work with you. You need to make them feel at home when they land on your website.

Your business is built on the people you serve, so you need to make them feel loved & understood by… speaking their language.

How do you do that? You take the time to get to know them, intimately. If you don’t speak their language, you won’t know if your words will resonate with them.

Showing your audience that respect is profitable - they’ll adore you forever.

Alyssa Martin strategic web copywriter

Alyssa Martin

Newcastle NSW 2299, Australia

Alyssa Martin is a copywriter for women entrepreneurs who desperately want a website that both sounds like their real, offline self and attracts their dream clients. Through her tell-it-like-it-is blog posts and copywriting prowess, she’s here to shake up your approach to your web copy — while making it feel easy and authentic. When she’s not writing, you can find her riding her bike, drinking red wine and taking selfies with her cat. Meet Alyssa + get ready to see your copywriting in a whole new light at alyssamartin.com.